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Hydra Plump Serum - Hyaluronic Serum - Naturals Beauty SA

18 reviews

Plumping Hydra Plump Hyaluronic Acid Serum for Dehydrated & Dry Skin

R 385.00
Taxes included. Shipping calculated at checkout.

Suitable for all skin types, especially dry or dehydrated skin.

  • Replenishes moisture for plumper-looking skin
  • Helps soothe tight, uncomfortable skin
  • Supports the skin’s moisture barrier
Purchase Options:

Quench Your Skin β€” Instantly & Deeply

Dehydrated skin feels tight, looks dull, and ages faster. The Plumping Hyaluronic Acid Serum changes that from the first application. Formulated with multi-weight Hyaluronic Acid, Panthenol, and soothing Cucumber Extract, it draws moisture deep into the skin and locks it in β€” leaving your complexion visibly plumper, softer, and more comfortable within minutes.

Lightweight gel texture. No stickiness. Layers effortlessly under your moisturiser or SPF.

What It Does

  • Instantly plumps and hydrates dehydrated skin at multiple skin depths
  • Soothes redness, irritation, and tight, uncomfortable skin
  • Strengthens the skin barrier with Panthenol (Vitamin B5)
  • Calms reactive and sensitive skin with Cucumber Extract
  • Lightweight, non-comedogenic β€” suitable for all skin types
  • Layers easily under moisturiser, SPF, or other serums

Key Ingredients

  • Hyaluronic Acid (multi-weight) β€” works at different skin depths to deliver surface plumping and deeper, longer-lasting hydration
  • Panthenol (Vitamin B5) β€” repairs and strengthens the skin barrier, reduces water loss, and soothes irritated skin
  • Cucumber Extract β€” cooling, anti-inflammatory, and calming; ideal for reactive or heat-stressed skin

Who It's For

  • Dehydrated and dry skin
  • Sensitive and reactive skin
  • All skin types β€” especially those in dry, air-conditioned, or high-altitude environments
  • Anyone with tight, dull, or uncomfortable skin
  • Great as a hydration base layer in any routine

How to Use

Apply 2–3 drops to slightly damp, clean skin morning and/or evening. Press gently into skin and allow to absorb. Follow immediately with a moisturiser to seal in the hydration. For best results, apply to damp skin β€” Hyaluronic Acid works by drawing moisture, so it needs water to work with.

Frequently Asked Questions

What is Hyaluronic Acid and why is it good for skin?
Hyaluronic Acid is a naturally occurring molecule in the skin that holds up to 1,000 times its weight in water. As we age, our natural HA levels decline β€” leading to dryness, fine lines, and loss of plumpness. Applying it topically replenishes moisture and visibly restores a youthful, dewy appearance.

Is this serum suitable for oily or combination skin?
Yes. Despite being a hydrating serum, it has a lightweight gel texture that won't feel heavy or cause breakouts. Dehydration affects all skin types β€” even oily skin can be dehydrated.

Should I apply it to wet or dry skin?
Slightly damp skin is best. Hyaluronic Acid draws moisture from its environment β€” applying it to damp skin gives it more to work with and improves absorption and plumping effect.

Can I use this with other serums?
Yes. Apply this serum first (thinnest consistency), then layer other serums or moisturisers on top. It pairs especially well with our Niacinamide Serum or Vitamin C Serum.

Is it natural and paraben-free?
Yes. Formulated by Naturals Beauty SA with natural and skin-compatible ingredients. Free from parabens, synthetic fragrance, and harsh chemicals. Handcrafted in South Africa.

🌿 Ingredients

Aqua, Glycerin, Pentylene Glycol, Sodium Hyaluronate, Panthenol, Sea Water, Propanediol, Hydrolyzed Rhodophyceae extract (Red Algae),Β Sorbitan Oleate Decylglucoside Crosspolymer, Xanthan Gum, Hydroxyethylcellulose, Cucumis Sativus (Cucumber) Extract, Chamomila Reticulata Extract, Lactic Acid, PelargoniumΒ GraveolensΒ Oil, Jasminum OfficinaleΒ Oil.

🧑 How to use

Apply serum to face & neck morning and/or evening to damp skin.

Use alone or as an added boost to your favourite Naturals Beauty Moisturiser.

How Subscribe & Save Works

Subscribe & Save makes it easy to keep your skincare routine consistent.

β€’ Save 10% on every delivery

β€’ Your serum is automatically delivered every 6 weeks

β€’ Your payment method is securely charged every 6 weeks

β€’ Skip, pause or cancel anytime through your account

No commitment β€” just convenient skincare when you need it.

  • 5 stars: 18 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
M
Mandi
Wonderful - onto my second

Wonderful - onto my second bottle

A
Ana Forssman
Miraculous for dry weather…Hydra Plump serum

Have been using it for 1 month and will not use anything else now…natural and super hydrating especially brilliant for Gauteng weather which is dry all year round.

B
Briony
Plump it up indeed!

I have noticed a difference in my crow's feet and all round skin texture since using this serum. My skin soaks it up with a BIG "Yes, please!"

K
Khuthala Mtongana
Happy customer

Dry skin is a thing of the past, thank you to this product.

R
Rina Koekemoer

Love it on my skin

K
K.
Hallelujah for Hydra Plump Serum

Adding this serum to my daily skin routine has been a game changer! My skin is feeling softer and more rehydrated than ever before.

D
Desiree
Nourishing and Luxurious Serum

I had been using the Vitamin C serum (award-winning product for a reason!) and switched over to the Hydra Plump during winter, using on damp skin after cleansing and before moisturising. I found it to be richer, nourishing and more hydrating which was perfect to combat the dry winter and other elemental factors. I also found that it greatly diminished the scarring left my peri-menopausal acne on my dΓ©colletage. Amazing serum! Another win for Naturals Beauty.

J
Janie Opperman
Love this product!

The serum is light, non greasy and smells devine. I use it in combination with daily moisturiser - can highly recommend this product

A
Annelene Henning
AWESOME SERUM

First time using this serum and loving it.

J
Judy Judy
Hydra Plump Serum - Hyaluronic Serum

Too soon to say

N
Ntokozo Msani
Happy

Iv been using the avocado night cream for almost a year now and absulutely love how my skin feels so hydrated and healthy.so iv decide to add more of the same range to my skin cosmetics and get even better results.i cant wait to use the mask and serum

N
Natalie Carstens
Best night treatment ever

I bought the hydra plump serum and avocado night treatment. What a combo! It’s honestly the best night treatment I’ve ever used

R
Rina Du Rand

Love it ❀️

E
Elsje Van Zyl
Hydra Plump serum

Fantastic product!! Makes my skin feel so good! Will definitely buy more!

M
Malaika Nonyana
Best hyaluronic acid serum!

This is by far the best hyaluronic acid serum I’ve ever used. So gentle in the skin yet so effective. I love love love this serum and will continue to recommend it to anyone who will listen!

G
Gail Du Bois
Simply the Best

I’ve used Naturals Beauty products for years and often get comments on my skin.
Since using this serum though the compliments are ever increasing - always a good thing at 69!!
My skin just loves this serum. I use it under my day cream every morning and my skin looks soft and plumped and dewy fresh all day. Love, love love.

D
Delia
Love all 3 serums!

These are my new go to serums. My skin loves them. They just absorb into my skin without leaving it feeling greasy. The hydro plump is used under my daily moisturizer, giving me that dewy look, whilst I use the glow getter at night for my pigmentation. Would highly recommend.

P
Paula
Freshly delicious

10/10/2023
Best after washing at night, applying when still moist to face and neck, before face cream.
Absorbs quickly into the skin leaving no residue but feeling fresh & fabulous.

Pairs well with